Weekly pipeline review template

A pipeline review is most useful when it compares this week with last week. The total matters less than what changed.

What to compare every week

CheckWhy it matters
Close dates that moved outSlips are often an early sign a forecast is wrong
Deals with no update in 14+ daysStalled deals inflate coverage
Amounts that went downDiscounting or scope cuts often show up here first
Stages that moved backwardsOften a sign of a lost champion or a new decision-maker
New deals addedIs the top of the funnel keeping up?
Coverage per rep (pipeline / quota this quarter)Many teams aim for about 3x; well under that usually means a rep needs pipeline help

Template

Week of <date>
Team commit this month: $___ (last week $___)
Slipped: <count>   Stalled 14+d: <count>   Shrunk: <count>   Moved back: <count>
Per rep: name | pipeline this quarter | coverage | slipped | stalled
Top 3 deals to discuss in 1:1s:

How to run it in 20 minutes

  1. Export open deals (rep, deal, amount, stage, close date, last activity) this week and keep last week's export.
  2. Fill in the counts above by comparing the two.
  3. Pick the 3 deals per rep that changed most, and put them in that rep's 1:1. For the 1:1 itself, use our sales 1:1 agenda template.

Skip the spreadsheet

Monday Brief does this comparison for you from HubSpot or Pipedrive and emails it each Monday. Paste a CSV for a free sample brief or start a 14-day free trial.